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03 | research team

+ BRYAN URBICK

+ ABEL WESTERHOF

+ ALISON KEEFE

+ NICK TRIGG

+ PHILLIP BANTOCK

+ NOORJEHAN KHAN

+ SHAPLA UDDIN

+ HADLEY RONES

+ GRACE HOWE

+ MALIK AHMED

 

BRYAN URBICK
CEO & President

Bryan is one of the founding directors of the Consumer Knowledge Centre. Prior to setting up the business, Bryan worked in the food industry for over 10 years, both in marketing and product development. He has been working with children for over 20 years in the UK, the Netherlands, France, Germany, Spain, South Africa and the US. For the last 8 years, he has been working to develop consumer research methodologies that innovate the research process and improve product success. Bryan has a unique perspective of the consumer research industry, as well as specific knowledge relating to product innovation and marketing. As an interesting aside, under the pen-name B Conley O’Ryan, Bryan wrote a children's musical theatre play The Magic of Me, which received critical acclaim at Edinburgh's Festival Fringe and then enjoyed a six-month tour to schools and theatres throughout the UK.

EMAIL: B.URBICK

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ABEL WESTERHOF
COO & Director

Abel is one of the founding Directors of the Consumer Knowledge Centre. Prior to setting up the business, Abel worked for nearly 15 years as a social worker, nurse and schoolteacher of children with special learning and emotional needs. Abel studied and implemented many aspects of traditional and alternative educational styles and serves as Educational Consultant on all KIDSLINK® projects to ensure the balance of commercial and educational objectives. Abel's work with special needs kids has given him a unique understanding of working with young people of all ages and abilities in North America, Europe and Africa.

EMAIL: a.westerhof

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ALISON KEEFE
Director of Research

Alison is a consumer marketing professional with nearly 20 years of experience in several blue chip companies, including Eurotunnel, Mothercare and Heinz. She completed her studies at the University of York and then began a career in marketing, which has led her to work extensively in the UK and Europe on projects as diverse as the Channel Tunnel and frozen ready meals. Alison’s particular area of interest is the new product development process from concept through to launch and the understanding of what motivates the food purchase decision.

EMAIL: a.keefe

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NICK TRIGG
Researcher

Nick’s inquisitive nature and desire to understand what lies behind ideas led him to pursue a career in market research, and serves as a Researcher for CKC. He has a Masters Degree in Theological Research from Durham University, which allowed him to develop a particular interest in Near Eastern history and languages. He has recently spent time in the Republic of Yemen teaching English. When not working he enjoys cooking and eating food, playing and watching football (soccer), and listening to and making music. Brilliant!


EMAIL: n.trigg

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Phillip Bantock
Research Support Assistant

Phill hails from Lincolnshire in North East England. He moved to London in order to find a viable career after leaving University and his History studies.He’s now working as a Research Support Assistant and couldn’t be happier. He finds the world of market research particularly engrossing and is thrilled to be part of the CKC team. He brings a unique brand of humour to the company, as well as a love of lava lamps, popcorn and marmite. His hobbies include such things as writing, computers and gaming as well as eating our colleague Hadley’s new dessert recipes!

EMAIL: p.bantock

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Noorjehan Khan
Project Coordinator

Noorjehan is a gold medalist from the University of Mumbai, India, with a Masters degree in Business Management. Her professional career began with Citibank N.A, where she worked as an Assistant Manager in Wealth Management. Her inquisitiveness and desire to understand people and their behavior made her keen on working in Market Research. This led her to work as a researcher at a Software Development Company. Alongside working as a Project Co-ordinator for CKC, Noorjehan is pursuing further studies at the Market Research Society. In her free time, she likes to read, paint, cook and spend time with family.

EMAIL: n.khan

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Shapla Uddin
Research Support Assistant

Shapla studied at Stanmore College and London College of Communication with a background in media and journalism. She serves as a recruiter for CKC, and very much enjoys talking to the potential respondents as she gets a very useful (sometimes amusingly too descriptive) insight into their lives. She brings to CKC her distinctive personality, plus an ever growing collection of coloured pens. Shapla amuses her colleagues with her slightly bizarre observations, which usually leave them baffled. Her hobbies include blogging, reading teen fiction and watching sitcoms. She especially enjoys photography and chocolate éclairs, and is a friendly and helpful member of the CKC team.

EMAIL: s.uddin

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hADLEY RONES
Junior Research Support Assistant

After leaving college, Hadley was looking to start a career. A particular company that interested him was the Consumer Knowledge Centre, because of the nature of their work. Helping the consumer to provide input into product and service ideas is something that really interests Hadley. Hadley’s hobbies include cooking (especially desserts!), watching films and playing the latest computer games. He also enjoys playing football, and watching Arsenal, the team he avidly supports.

EMAIL: h.rones

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GRACE HOWE
Office Assistant

Since joining in Spring of 2005 Grace has been a well loved member of the CKC team, bringing with her a great deal of charm, warmth and good humour as well as her administrative and organisational skills. Her past experience in sales has provided a strong customer focus. In her spare time Grace enjoys spending time with her husband and son – and time permitting, watching sports.

EMAIL: g.howe

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Malik Ahmed
IT Administrator and Research Assistant

Malik is currently studying IT at a local College, and between classes and studying provides IT support to the CKC team. He is a self-admitted computer enthusiast, and loves serving both internal and external clients, providing innovative and timely solutions. Malik joined the CKC team in early 2005 and coordinates the technology for all the on-line studies, as well as support for clients needing computer services at our focus group facility.

EMAIL: M.Ahmed

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